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Emilia Visual Identity


Italian food & lifestyle
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Background and brief

The Concept design project for Emilia restaurants presents the key components of Interior design and Visual Identity development - inspirations and key elements, layout proposal and main design guidelines, that mark the brand style and features to be achieved in all franchise Emilia restaurants.

Our Solution

Pasta in different shapes and sizes has been choosen as a typical Italian motif for Emilia restaurants, graphically multiplied to create a pattern. The colours are golden yellow and black, evoking at the same time the shining southern light, historic ornaments and high class products of Emilia Romagna region.

Services Provided

Brand Values
Environmental Graphics
Logo Design & Signage
Menu & Uniform Design
Packaging & Product Design
Visual Identity

Project Completion Date

Spring 2017