Shanghai Kitchen
Background and brief
Shanghai Kitchen is a stylish restaurant concept designed for Radisson Hotel Group, physically located in Radisson properties but positioned as a stand-alone brand with no obvious connection to the hotel context.
Shanghai Kitchen captures the vibrancy and exoticism of Chinese culture in its stylish ambience and signature dishes.
Our Solution
Visual identity is a modern interpretation of traditional Chinese calligraphy, creating a pure and minimalist image of the brand logo with a touch of ink. Minimalistic typography blend tradition with contemporary flair.
Food & drinks menu design aims to distinguish Shanghai Kitchen from a typical Chinese street food restaurant and to bring upper scale impression of RHG hotels.
Services Provided
Project Completion Date
Spring 2019
Project Team
Marko Šesnić, Goran Turković, Andrea Sužnjević, Nataša Ivanišević
